The power of content
Julia Bejnö and Anne Margrethe Mannerfelt
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Do not let your employer offer (EVP) and Employer Branding concept end up in the drawer. In this free webinar, we give you the keys to how to communicate smartly and effectively in social and digital media - from creating awareness to engaging your future employees. We give you solid advice and insights on how to sharpen your tactical Employer Branding strategy.
Details
Date and time:
November 18, 2021 8:00
Language
Swedish
About
Agenda:
- Social media and digital marketing: the way to where we are today
- Content marketing + Employer branding = True
- Create a strong purpose and measure relevant KPI:s
- Storytelling and concept
- Start with your EVP
- Five tips for the future
The speakers
Julia Bejnö works in our distribution team and have a broad knowledge about content and activation on social and digital media, from content production to channels and distribution. Anne Margrethe Mannerfelt has over 20 years of experience in supporting and educating organizations in employer branding. At KSMG she is responsible for our strategic employer branding solutions and works actively to evaluate and develop organizations' employer offerings.
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