A challenge with employer branding is to reach the right target group, in the right channel and at the right time. At Keeparo, we help you make the smartest choices of channels and target groups to ensure that your advertising generates result. We tailor solutions to your needs and are with you all the way – from activation to measurement, optimization and the best possible results.
Media advising & channel strategy
We are experts in digital media strategies and work daily to help our customers achieve the highest possible value with their employer branding and investments. By choosing the right channels for each unique project, we ensue that the result exceeds your expectations.
Target group analysis
Where do you find the people in your target group? With our many years in social and digital media, we know how to define your target groups and how to find the people you are looking for in a complex media landscape.
Advertising & software for distribution
Once we have chosen the channels and defined your target group, it is time to start communicating! We help you with everything from long term projects to increase awareness of you as an employer, to shorter projects to achieve specific campaign goals. We also offer a flexible software solution that makes it easy for our customers to create their own job-ads and where we ensure the best quality of the ads and of course – the best results.
We can also support you when you activate internal employer branding. We define and map target groups and channels and together we create the best conditions for a successful internal distribution.
Knowledge builder courses & training
We want you to develop together with us and therefore we offer online courses in digital distribution and channel selection. For example, you can take a crash course in Facebook Ads Manager or Google Analytics. Read more about our courses here.